Video on the Web

Abacus Video Productions & Multimedia offers the features and benefits which you need to put your media to work for you. Abacus Video Productions is a pioneer in live webcasts and event simulcasts. AVP utilizes the latest technology combined with innovation to offer our clients the ability to stream live video from almost any location. AVP offers this service for product launches, marketing campaigns, lectures, online education programs and many other areas where this new medium applies and may be used as a cost effective and efficient tool for communication.
AVP offers a wide variety of web based video products and services, from complete video production to encoding of your videos for the internet, and hosting your video on our high speed video servers. AVP will help you get your video up on the web today!
Abacus Video Productions services offer scalability, reliability, and security. All services are flexible enough to adjust to your every need for online meetings, corporate streaming, dedicated streaming servers, e-learning, e-training, encoding, encoding service, interactive seminars, online training, marketing campaigns, live events and webinars.

With just an internet connection, AVP’s collaboration of services allow you to improve communications, increase productivity, and reduce costs, while realizing significant returns from your investments.

Case Study “The Art of the Heist”
Working with New York based film company Chelsea Pictures and Florida based film company Haxan Films (the creators of Blair Witch Project) Abacus Video Productions played a key role in McKinney-Silver’s ground breaking three-month campaign, dubbed The Art of the Heist. The comprehensive campaign included virtually every known available medium, including print ads, billboards, TV commercials, radio spots, websites, live events, emails, videos, wild postings, blogs, IRC chats, direct mail, voice transcripts, puzzles, photos and live web casts, provided by Abacus Video Productions. (link to Haxan Credits).
In brief, the story used a technique known as alternative reality gaming, an interactive fictional story sponsored by Audi was told across multiple platforms in which a community of users becomes a part of the story, interacting with the characters, helping each other solve the mystery
It also included live participation by followers at various events nationwide, some of which included:

• New York International Auto Show
• Jim Ellis Audi dealership, Atlanta, GA (Live Web Cast AVP)
• Coachella Valley Music and Arts Festival, Indio, CA (Live Web Cast AVP)
• E3 Expo, Los Angeles
• AFI film parties
• Campaign finale party at The Viceroy Hotel, Santa Monica, CA (Live Web Cast AVP)

AVP is proud to have been a part of this innovative and ground breaking campaign which received several awards and continues to get recognition today.
Gold for New Product Launch, IAB/AdWeek Mixx Conference, 2005 Gold for Online Integration, IAB/AdWeek Mixx Conference, 2005 Silver for Viral/Word of Mouth, IAB/AdWeek Mixx Conference, 2005 Best in Show award, IAB/AdWeek Mixx Conference, 2005 "The Art of the Heist” represented a true innovation in the way Audi connected with its target consumer,” says Stephen Berkov, Audi’s marketing director.